co-op grocery shopping is the new thing.

Farmer Adam

One of the most interesting aspects of agriculture that seperates it from other industries is the wide adoption of the cooperative as a business model. Almost every single American farmer is a member of or does business with a cooperative. The cooperative model is inherently different from the corporate model of business which dominates most industries across the world. In a cooperative, the most important stakeholders of the business (employees and customers) actually own it! This has the effect of aligning the financial interests of the company with the desires of its most important stakeholders while always bringing their concerns to the forefront. Whereas in a corporation - nameless, faceless, Wall Street investors who do nothing more than look at numbers on a spreadsheet have the power to massively impact how the business operates often to the detriment of employees and customers. The cooperative business model is inherently more ethical. That is why we are seeking to become members of businesses like these in order to sell our grass fed lamb. And on that note, we have an exciting development to announce soon, stay tuned!